Biography
Paula is the Art Director at Cross Border Wealth, where she plays a pivotal role in shaping the visual and creative elements of the firm's marketing campaigns and materials. Working closely with the Marketing team and other stakeholders of the firm, Paula leverages her artistic talent, strategic thinking, and deep understanding of the financial industry to craft visually compelling communication materials.
In her role, Paula focuses on designing communication materials that resonate with clients, making complex financial information easy to understand and empowering individuals to make well-informed decisions. Her creative touch helps ensure that the firm effectively communicates its messages to our US-connected global clientele and prospective clients.
One of Paula's most rewarding experiences at Cross Border Wealth is contributing to the company's goal of becoming a premium and trusted firm in the industry and takes immense pride in being part of the team that has solidified the company's brand identity.
Outside of work, Paula continues to immerse herself in the world of creativity, exploring new visual materials and generating fresh creative ideas. This passion keeps her inspired and ready to tackle any design challenge that comes her way.
Career
Paula is the firm's Art Director with an extensive background in design - from art school to stints at various design agencies prior to joining the firm.
Art Director, Cross Border Wealth
Graphic Designer, Yellow Brick Media Group
Creative Media Officer, The Palace Manila
Secured Over
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